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Pernod Ricard South Africa 1-4-1 campaign – Responsible Drinking

I was invited to a Pernod Ricard media-mixer on the 21st November 2018. One of the main focuses of the evening was the 1-4-1 campaign. In a bid to get South Africans to consume alcohol more responsibly, Pernod Ricard South Africa 1-4-1 campaign encourage people to adopt and maintain a culture of consuming one bottle… View Post

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